Product

Four engines, one platform

Velgrow integrates POS data, loyalty, analytics, and AI recommendations into a single, seamless system.

POS integration

Captured the moment a sale happens

Transaction data flows in from the till in real time — no manual entry, no overnight batch, no delay between what happened and what you can see.

Live transaction feed

12:04£18.40
12:07£6.20
12:11£42.00
12:12£9.85

Loyalty engine

Every purchase becomes a reason to come back

GrowPoints accrue automatically on each visit, and rewards unlock at milestones customers can see coming. Loyalty stops being a card in a wallet and becomes part of the transaction.

GrowPoints balance

680

of 1,000 to next reward

Advanced analytics

Feedback turned into something you can act on

Volume, themes and sentiment tracked over time, so you know what changed, when it changed, and whether the thing you did about it worked.

Feedback volume, 8 weeks

AI recommendation engine

The next best action, per customer

Purchase history and behaviour drive personalised upsell and retention strategies — ranked, so the highest-value action is the obvious one.

Next best action

UpsellRe-engageReward

Merchant dashboard

Everything, in one place

Real-time insights, customer segments, and actionable recommendations. Velgrow's merchant dashboard gives you instant visibility into what's working, who's returning, and where growth opportunities lie.

Average rating

4.6

from 1,248 reviews

Total feedback

1,248

↑ 14% vs last month

Repeat rate

28%

↑ 6% vs last month

Loyalty & GrowPoints

Every visit builds the relationship

Velgrow's GrowPoints system turns every transaction into a relationship-building opportunity, rewarding customers and driving repeat visits.

Earn

Earn on every purchase

Customers automatically earn GrowPoints with every purchase. Seamless, frictionless accumulation builds loyalty from day one.

Earned automatically

Coffee & pastry+12
Lunch, table 4+34
Takeaway order+18

Personalise

Rewards that feel relevant

Velgrow's AI analyses purchase history and preferences to deliver tailored rewards that feel relevant and valuable rather than generic.

Ranked for this customer

10% off pastries94% match
Free coffee, 5th visit61% match
Weekend brunch offer38% match

Engage

Gamified engagement

Challenges, streaks, and milestone rewards encourage repeat visits and keep customers excited to return.

Visit streak

12 visits this fortnight

Ready to see it on your business?

Book a demo